Quadrupling of viewers will sustain storage growth for consumers and in the Cloud
ABI Research’s new study shows that it’s early days for online video consumption. Hard to believe when you look at already gargantuan YouTube.
ABI mentions several winners from this trend, like content providers and consumer electronics makers. They forgot to mention local solution providers, but they should have. Here’s why:
- Video drives storage more than any other content (proven by IDC’s Digital Universe Study)
- Home storage will mushroom beyond what a single PC or Tivo box can handle
- Consumers will need help to make it all work together
It’s not clear how the Digitally Organized Home will ultimately look. That means there will be years during which consumers need people on the ground locally to help them install, expand and combine their stuff. A perfect new role for small business-focused solution providers!
How are you setting up video storage in the home? Will IPTVs, external storage, DVRs or home servers be the center of the digital home?
2 responses so far ↓
What to do about the coming video explosion « Storage Optimization // June 4, 2008 at 3:11 pm
[...] in Uncategorized by storageoptimization on the June 4, 2008 Pete Steege’s Storage Effect is commenting today on an ABI report that highlights the explosion of video content on the web, which expected to [...]
Carter George // June 5, 2008 at 9:42 am
Pete,
Great points here. I agree, and have some ideas for what might make this storage nightmare a little bit easier to handle: http://storageoptimization.wordpress.com/2008/06/04/what-to-do-about-the-coming-video-explosion/
Carter
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